The exclusive UK partner of Global Events Partners.

Worldwide Leaders for Destination management.
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Founded in 1988,
Sterling Travel Associates was established with the mission of bringing
the highest level of personal attention and creativity to the provision
of Travel and Event-Related Services throughout the whole of Great
Britain and Ireland. Our aim is to deliver our services personally,
in such a way as to become an extension of our client's own "home
team", working closely together to gain an "inside insight"
of what our client really hopes to achieve
To this day, we have remained privately owned and wholly independent.
We believe that this is fundamental to our freedom to recommend the
very best choice of services for of our clients, according to their
needs. Under the continued personal supervision and management of
Alan Mellins (one of the original founders of the Company), our team
of enthusiastic professionals are all equally committed to the projects
entrusted to us, and they expect to be closely involved with the "hands
on" management of every aspect of the programmes and events that
we operate.
Sterling Travel Associates has grown
rapidly since its early days, and like all growing businesses, has
undergone many changes and improvements! It is now one of the UK's
most respected Destination Management Companies, offering an extremely
wide portfolio of services to clients with many and varied needs.
Indeed, it is this diversity of clients that keeps Sterling always
at the forefront of product development and research! Sterling is
well aware that the UK offers the visitor a well defined and developed
Travel Experience, and much of our success can be attributed to our
ability to understand each individual client's different needs, and
then to be able to develop products and services - however unusual
- that will meet those expectations. There is nothing that we like
better than the challenge of creating a new activity or event, whatever
the brief or the budget!
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